Tips For Offering A Valuable Internship Experience

An internship can either be the best experience for marketing students – or a summer in hell.

Take, Gene, for example, the intern who spent his time couriering photos from office to office by bicycle and fetching lunch for co-workers. Or the student who was ignored and unassigned during a six-week internship at a busy corporate marketing department. For some, like Ryan Williams of the MCM League, the experience is enough to sour a person on the corporate experience.

“It was awful,” says Williams, “Which for me was amazing, because I ended up starting my own business to be rid of the politics and the garbage!”

As former interns and professionals who run internship programs will tell you, the key to a successful internship program for all involved is an organized experience with planned, hands-on marketing tasks in addition


Is Weight Training For You?

wtWhat do Madonna, Prince, and Michael Jordan all have in common (besides having tons of money)? Several times a week, they all work out using progressive resistance training. Or to use the more popular terminology, they “pump iron.”

Weight training (also called body-building) is one of the fastest growing sports in the United States. Fifteen or 20 years ago, weight lifting was seen as an activity that produced uncoordinated, muscle-bound men with no necks and with thighs the size of tree trunks. Although these monster men were acknowledged as strong, they weren’t necessarily considered fit, well-conditioned athletes.

Today, the stereotype of a body-builder as a muscle-bound, inflexible hulk is disappearing. Serious athletes in every sport and millions of Americans who just want to get in shape include weight training as a part of their total fitness program.

Skeletal Muscle


Is Road Safety Something YOU Think About?

rssWhether or not you have your driver’s license, certain situations can develop that can be hazardous even when the car you are in is NOT moving. A dead battery, blown tire, overheated engine, or the aftermath of an accident all can be hazardous if not handled properly. Read the following scenarios and see if you can list the proper procedures for each.

Battery Blues

It’s cold and getting dark as you leave school and head for the parking lot to meet a friend for a ride home. After you get in, your friend turns the key to start the car and nothing happens. After two more attempts and a check of the gearshift lever, you both conclude the battery is dead. “Oh great, now what?” you ask. Just then you spot Jan. She has her father’s car and possibly some …


Customer Experience Beats Advertising Every Time

Dad and his two sons couldn’t stand it anymore. Out of the house and into the car they went, off to one of the world’s most famous hamburger happy places. Once up to the menu speaker, the boys blared out their requests. The world seemed like a better place as Dad drove up to the drive-through window.

What happened next, though, was unexpected. A huge rat darted onto the driveway, its steely eyes glaring into the headlights. Still, even one of America’s most beloved brands deserves a break, the startled father thought. He told the assistant night manager what had happened. “Yeah, I know,” came his reply. “Customers tell me all the time. But by the time I come out, it’s gone.”

Company should know better


Meanwhile, the family, their appetites pretty much gone, sat squirming in the car waiting


No Wonder There Was A Bubble: Looking Back At Insane Web Prices

(Ok, folks, this is a real article. From 1998. Which is pretty hilarious. Wow were we ever flush back around the tech bubble!)

mowThe median price for building a marketing-oriented Web site has increased by as much as 78% since October 1997, with costs for putting a small company on the Web jumping the most, according to Launchscore’s latest national survey of Web developers.

Rates for midsize and large marketers have posted more modest median hikes of 20% and 10%, respectively.

The median price nationally for a simple Web site has jumped from $25,000 eight months ago to $44,500 today.

Sophistication grows

More functional, medium-level sites rose in price from $83,000 to $99,750, while the largest sites, which had been dropping in price, reversed that trend and saw prices increase for the first time since the survey began in September


Getting Rid Of Skin Tags Faster Than Ever!

Ah skin tags. These little flappy bits of skin are more likely to show up in the creases or folds of your skin. Places like your neck, armpit, groin area and even by your eyes are prime locations for tags. They are generally small growing no more than 3mm in diameter. They are more likely to be found on newborns, the elderly and those who are overweight. They don’t discriminate against any color, race or gender. While they are more common on newborns and the elderly that doesn’t mean someone in their early twenties or late thirties won’t find a skin tag somewhere one day. A single person can have anywhere from one to one hundred skin tags on their body at any given time. Even after removal, they can grow back in the same spot. There is no ‘cure’ for skin tags, but there are several removal methods.

When people realize they have a skin tag, they usually want it gone sooner rather than later. And why wouldn’t you? If it’s in an awkward spot that’s all the more reason to remove it. But the problem with several methods is that they take time.

Common Methods:

  • Threading: the act of tying a piece of floss or thread around the base of a skin tag and starving it of oxygen
    • Timeframe: 2-3 weeks until it turns black and falls off
  • Liquid Nitrogen Treatments: using a product such as Compound W® to freeze and kill the skin tag
    • Timeframe: 1-2 weeks from time of application until falling off
  • Herbal Creams/Oils: applying an herbal cream/oil such as Pristine Herbal Touch® to the skin tag multiple times a day
    • Timeframe: 2-4 weeks until falling off
  • Cutting: using a scalpel or sharp nail scissors to cut off the skin tag from the base
    • Timeframe: immediate

Read the rest of this entry »


How “Organic” Is Organic?

oioYou and your friend are hungrily studying the snack section at the local grocery store. There are at least a dozen different brands of potato chips and popcorn from which to choose. You know what you should be looking for: things like low calories, low fat, low cholesterol, and so on. You find a brand that looks good, and to your delight it’s labeled natural, or even better, organic. You’re sold! This has to be the best choice, right? Well, maybe. And not necessarily, says Peter Simpson of Lake County Community Co-op, a sustainable community farm in Clearlake, California.

In most states, the terms natural and organic currently have no precise legal definition. In common usage, however, natural refers to foods that have undergone little if any processing. Organic is a term applied to foods grown without the use …


Asking For IRS Tax Help From A Professional

afithIRS tax help is always there to assist individuals who are faced with tax issues. Basically, it is a responsibility for everyone to file a federal tax return. Failure to do so can be costly because the government may impose criminal or civil sanctions. People who have this case often seek the assistance of IRS agents to clearly identify their lapses. However, to make the consultation easier, IRS tax help is now available offline or online. There are a number of great services that have tax assistance agents who offer help. The government website of IRS is also a good medium to seek for assistance so there is no reason why an individual cannot defend himself/herself in the court.

Taxes are our duties as citizens but if you cannot file a tax return, you will be faced with different consequences. …


What Do You Know About MS?

mdy“When I was little,” Chuck said, “I noticed I couldn’t run as well as the other kids. I tried, but I couldn’t keep up.” Eventually, Chuck learned why. He has muscular dystrophy, a progressive muscle weakening.

Muscular dystrophy (MD) is a group of nine neuromuscular diseases. This means it is related both to the nervous system, motor neuron system and to the muscles. About 250,000 people in the United States have muscular dystrophy.

The most common is called myotonic dystrophy, also known as Steinert’s disease. It affects both children and adults and progresses slowly from the first signs of weakness to marked deficiency.

The most common muscular dystrophy affecting children is a severe form called Duchenne dystrophy. Usually diagnosed before age 5, Duchenne affects mostly boys. A child with this disorder is often described as especially clumsy …